“I tend to admire companies that are really getting involved in the community, rather than writing a check to sponsor something. I’m just not sure that plastering your name on the baseball stadium is effective. Too much in-your-face advertising gets negative after a while. Go back to where you came from, roll up your sleeves and invest in those communities. Our entire focus is being involved in every high-profile thing you can imagine in our area: art, hospitals, kids’ events, government-related things. Seeing kids on the field in Bethesda and Rockville with our name on their backs ­— that’s a connection with the community.”

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